Soothe your skin and reduce the appearance of redness with this blend of certified organic, antioxidant-rich aloe vera juices, oat kernel extract, licorice and bearberry botanicals, and nutrient- rich essential fatty acids that leaves you with a healthy looking skin tone. A Daily Essential for all skin types.

Size:2 fl oz / 60 mL
In Stock

Who Should Use It?

Juice Beauty's Soothing Serum is designed for all skin types and especially beneficial for sensitive skin and helping to reduce the appearance of red, inflamed or aggravated skin.


  • Helps calm with organic aloe and oat kernel extract.
  • Reduces the appearance of redness with organic botanicals and flavonoids of primrose, linseed & borage.
  • Soothes with organic cucumber, bearberry, chamomile & calendula.
  • Replenishes moisture with vegetable hyaluronic acid and vegetable glycerin.
  • Fights free radicals with antioxidant-rich resveratrol from grapeseed.

Powerful Action Without

Formulated without parabens, petroleum, propylene or butylene glycol, sodium lauryl sulfates, pesticides, phthalates, artificial dyes or synthetic fragrances. Our products are never tested on animals.

Resveratrol, Grape Juice (Organic) Resveratrol, Grape Juice (Organic) (vitis vinifera) Rich in vitamins; potent tartaric alpha-hydroxy acid, rich in resveratrol antioxidants to help promote beautiful skin.
Aloe Leaf Juice (Organic) Aloe Leaf Juice (Organic) (aloe barbadensis) Rich in glycoproteins and soothing properties, can help improve hydration and skin's natural moisture content.
Red Raspberry (Organic) Red Raspberry (Organic) (rubus idaeus) Rich in vitamins, hydroxy acids, phenols; provides potent antioxidants that can help promote beautiful skin.
Algae Algae Mineral rich; potent antioxidant that can provide emollient and humectant skincare benefits.
Bearberry Leaf Extract Bearberry Leaf Extract (arctostaphylos uva ursi) Rich in natural brightening antioxidants.
Marigold Flower Extract (Organic) Marigold Flower Extract (Organic) (calendula officinalis) Antioxidant rich derivative of the flower; can help soothe and soften.
Licorice Root Licorice Root (glycyrrhiza glabra) Derived from the plant root with clarifying and brightening properties.
Chamomile Flower Chamomile Flower (matricaria chamomilla) Soothing and antioxidant properties.
Borage Seed Oil (Organic) Borage Seed Oil (Organic) (borago officinalis) Rich in antioxidants and gamma linolenic acid, which helps promote beautiful skin.
Linseed Seed Oil (Organic) Linseed Seed Oil (Organic) (linum usitatissimum) Rich with antioxidants; can help promote beautiful skin.
Evening Primrose Oil (Organic) Evening Primrose Oil (Organic) (oenothera biennis) Rich in fatty acids providing emollient and conditioning benefits.

Juice Beauty is constantly updating our ingredients to bring you results using the safest, local, organic and natural ingredients possible.

Made with certified organic ingredients.

Current Formula Ingredients:

Ingredients: Organic juices of aloe barbadensis (organic aloe juice)*, vitis vinifera (organic white grape juice)*, rubus idaeus (organic red raspberry juice)*, vegetable glycerin, sesamum indicum (organic sesame seed oil)*, cetearyl olivate, sorbitan olivate, phenethyl alcohol, organic essential fatty acids of oenothera biennis (organic evening primrose oil)*, linum usitatissimum (organic linseed oil)*, borago officinalis (organic borage seed oil)*, lysolethicin, caprylyl glycol, potassium sorbate, sclerotium gum, pullulan, xanthan gum, hesperidin methyl chalcone (Vitamin P), steareth-20, dipeptide-2, palmitoyl tetrapeptide-3, vitis vinifera (grape seed oil), avena sativa (oat kernal extract), tocopherol (Vitamin E), organic botanical extracts of glycyrrhiza glabra (organic licorice root extract)*, arctostaphylos uva ursi (organic bearberry leaf extract)*, rubus idaeus (organic red raspberry fruit extract)*, calendula officinalis (organic marigold flower extract)*, cucumis sativus (organic cucumber extract)*, chamomilla recutita (chamomile flower / leaf extract), algae extract, panthenol (Vitamin B5), magnesium ascorbyl phosphate (Vitamin C), sodium hyaluronate (vegetable hyaluronic acid), citric acid, lavandula angustifolia (organic lavender oil)* and anthemis nobilis (chamomile flower oil) pure essential oils.

* = Certified organic ingredient


Spot treat twice daily to calm and soothe or apply an even layer to entire face, neck and décolleté. Follow with the Juice Beauty Nutrient Moisturizer or Antioxidant Moisturizer.


Our female customers use Soothing Serum as a primer for their Juice Beauty foundation. Our male customers use this serum as an aftershave. You can also use on bug bites, sunburns and razor burn to help soothe inflammation.

Additional Information:

Skin Type: Normal, Dry, Sensitive
Skin Concern: General Health

Customer ReviewsWrite a Review

Nice moisturizing serum, but didn't heal redness

Review By:Lisa on 6/11/2015


I have rosacea and sensitive skin. This didn't irritate my skin, but it didn't heal or mitigate the redness in my cheeks and nose. Since I couldn't tell a difference in my skin after using the whole bottle, I will not purchase this again. However I love the cc cream. :)

Redness and irritation

Review By:Brightness on 5/25/2015


This product claims to sooth redness and irritation for some reason my face is allergic to it.
I stop using it and tried againg, it cause me to have redness overnight after a single use.

The fragrance is Very strong.
Unfortunately, it stop me from trying other juice Beauty products since they aren't cheep.
I wanted to like it so much but it's ingredients don't agree with me.

feels great

Review By:Karen on 4/9/2015


I have developed some really bad problems with my skin, age 57. Stress, cancer treatment, has made my skin dry, with rosacea, seborrheic dermatitis.The soothing serum has helped reduce painful drying and cooled my skin. I have tried to stay away from the horrible products the dermatologist RX because of the well known long term bad effects. LOVE YOU JUICE BEAUTY!!!! Just purchased the blemish control for my girl.

Rash Be Gone!

Review By:HT Stafford on 4/8/2015


During this past winter my skin, especially my face became dry & itchy. Found relief for the body but my face? Ugh! I was fortunate enough to happen upon Juice Beauty. Within days of washing with the milk cleanser & applying the soothing serum I was amazed. An ugly splotchy, bumpy, itchy rash that I'd tried a multitude of products on began to disappear almost immediately. I'm hooked!

So brightening AND soothing

Review By:ALD on 4/1/2015


I've been using this for a few months and noticed a difference slowly but surely. What really impressed me the most was how amazing it felt after being in the Caribbean for 4 days on a sunny vacation. As much as you try to protect from the sun, it still is effected but having the serum on nightly made my face feel so great as if the sun was skin-friendly!

Miracle Soothing Serum

Review By:Pamela S. on 3/23/2015


Ordered this product and didn't expect to be blown away by its results! So much so I am not going to use my current products and am not only going to continue using the soothing serum which has improved my skin with a wonderful feel and glow I am also after researching their products going to use their other products. Just arrived today a lip kit, with blush and BB Cream and am going to use their make of products. So incredibly pleased with the products and their results and the fragrance is delightful!

Hello ME!

Review By:Colleen on 3/19/2015


Now in my late 30's I suddenly HAD acne, and was later diagnosed with rosacea. Bye-Bye expensive medications...HELLO ME! My skin is beautiful again! This also worked wonders on my tweens changing skin! I and my carbon footprint want to thank Juice Beauty for manufacturing this and other products in glass and NOT plastic. Keep it coming!

Really Works!

Review By:Sharon on 3/18/2015


I went onto your web site from GMA deals and steals...I've been looking for something to help clear up a patch of skin that is red and a little bumpy..could be Rosacea..but thought I'd try the soothing serum and the redness cleared right up and my skin tone has improved...others even noticed! Love it...will continue to use! plan on trying other products!

Super soothing

Review By:HT Stafford on 3/18/2015


Recently experienced an unknown dry, irritated red rash in places on my face. Tried many products before I found this serum. Within a few days my mysterious ugly rash was & remains gone, much to the doctors chagrin. Thanks Juice BEAUTY!

Amazing for my rosacea

Review By:LJ on 2/5/2015


So after running out of my very expensive rosacea prescriptions, I decided to try treating it with natural remedies. A woman at Whole Foods recommended this stuff, and WOW, it is awesome. I use it 2x a day underneath a green tea moisturizer and 2x a day evening primrose supplements and the redness and bumps has cleared right up. Worth every penny in my opinion!

An amazing serum!

Review By:ANNIE VERGHESE on 9/16/2014


I love this serum and it does wonders!! One of my favorites!! :)


Review By:brian on 9/11/2014


Love it. Skin feels soft and radiant. I even got carded twice last month. Its never to soon to care for your skin.

best serum

Review By:Amy on 9/8/2014


I love this serum. It smooths out my skin and makes it super soft! I do not have an issue with redness so cannot comment on that but do notice a big difference in my overall skin tone when using this product. I don't think this serum gets enough hype.

Subtle difference

Review By:Laura on 1/22/2014


I don't have to much of a red skin problem, but I do have some broken capillaries and think that this might be helping them in a small way. I'll take it!


Review By:Thanh on 1/15/2014


Having had a severe Rosacea outbreak underneath my eyes and all over my cheeks during November, I was desperate for relief when I tried this Soothing Serum. I've been using it in addition to the Antioxidant Serum, and after 2 months of twice daily use, I am confident enough to submit this review! My painful rosacea (which I never had until last year - I'm 41yrs old) has not returned as of yet, and my skin is definitely calmer and more even-toned overall. It may be the result of using both products regularly, but even alone, I believe this soothing serum is effective - maybe not immediately effective, but given time, it's been very effective for me. I was not able to continue using the Organic Treatment Oil (per the suggested Rosacea/Sensitive Skin Regimen) as it clogged my overly sensitive/acneic skin...but I use the Soothing Serum and Antioxidant Serum religiously!

Seriously soothing!

Review By:Yovina on 1/13/2014


I had some red area around my nose so I tried this product. It really helped!
Not only for red area, it helped when I had my break out
It calmed the acne down.
I use this along with the blemish clearing product.
Really recommend this.

Naturally the Best!

Review By:Tina on 1/11/2014


After reading about how much better ingredients affect skin health, I decided to try the facial serum. I am so happy that I did! This serum glides on easily and is not thick so absorbs into my skin really quickly. My face always gets a little warm as it is taken into my pores and gives me a glowing, radiant look. I'm very happy with my purchase of this serum and would recommend this product to anyone! It will be a staple for me and my skin care regimen, thank you Juice Beauty!

Perfect for sunburns!

Review By:Karla on 1/11/2014


I was debating getting this product for some time. Don't debate. Just buy it. It's wonderful on sunburns! No matter what I do I always get a couple through the summer. I'm so glad I had this and with I had it sooner. Helped heal and soothe better than aloe (no fake cooling effect, but better on all fronts).


Review By:sapphire on 1/10/2014


My cousin purchased this for me and it is truly amazing. It smells great AND feels divine on my skin! Thank you Juice Beauty.

The Best Serum in the business

Review By:Rondia on 1/10/2014


I love this serum; have been using it for over a year now. It is so clean and smooth to apply and no harsh chemicals or fillers. It is a must have for a daily facial routine.

Sadly disappointed

Review By:Whitney Gosnell on 12/15/2013


After being interested in Juice Beauty for about a year now I decided to finally try it. I was SO excited to get organic skin care with great reviews. So far I am sad to say I have been completely disappointed. I have sensitive skin with some rosacea and every time I use this serum my face turns bright red! I mean I look like I'm wearing a bright red face mask. I don't understand since it's supposed to have so many anti-inflammatories. I have been using the product for a little over two weeks and it does it every time! I also bought a moisturizer and a face oil. They all cause some redness and discomfort to my skin whenever I use them but I'm really hoping that my skin will improve. So far it's only caused more redness and blemishes and blackheads (and I'm not acne prone). I will be returning.


Review By:Elvie on 6/26/2013


I'm new to JB and just used. This twice today. So far I really like it, especially given my rosacea and how my skin feels after I put it on. I'm looking forward to trying more items by this brand.

lovely serum

Review By:yaba on 4/21/2013


i also find it to be soothing to my rosacea, it doesn't completely reduce visible redness but feels like it's calming down the redness, love it!

Soothing and Affordable!

Review By:Owlfriend on 10/30/2010


The area around my nose directly underneath my eyes has always had some tendency to redness (possibly because I'm a natural redhead and have always had fair skin) which has gotten worse as I entered into my 40's (I'm 46 now). Until almost a year ago I could NOT find a sensitive skin serum that not only soothed my skin (and besides this one area on my face, I have a very good complexion), but was light enough for summer wear even when combined with some kind of sunblock (which used to make the redness problem worse, but because I am so fair I HAVE to wear high level sunblock).

I discovered Juice Beauty's Soothing Serum at one of the two Sephoras in Las Vegas, when I started to have problems with my skin while there and I had forgotten to pack what I was currently using as a skin soother at home. I had had a spa facial earlier that week that was amazing, but the skin soother they were using was way too expensive for me to buy it and use it all the time. The spa consultant had told me that she had a friend that used Juice Beauty products and said I should check it out as an affordable alternative to what they used at the spa. She said that some drugstores sold it, but it was harder to find the Soothing Serum at regular drugstores, so to go to Sephora as she knew they carried it all the time, so I did.

After the very first use that night, the calming effect started to work and the red on my face lessened by at least 50%! I continued to use it every morning and evening and within another day or two the redness problem was completely GONE and has NEVER returned with regular use of the Soothing Serum. This has been especially wonderful when I'm traveling in Vegas or anywhere with bad air and too much air conditioning indoors or hot, dry, windy weather outdoors. It also works great in the winter when I have to use the heater at home.

Thank you SO much for creating this product! Please don't ever stop making it! Along with sunblock and lip protecction, if I was stuck on a desert island, this would be the one skin product I would want to have with me!

great for redness

Review By:mySelf on 7/1/2010


Before using the Soothing Serum, my face was red and blotchy - now, finally at 48, my skin is the best it has EVER been!!! I love this product!

Works the Way They Say!

Review By:Lalita on 5/25/2010


I switched my skincare regimen over to Juice Beauty a year ago. I have sensitive skin with large pores and uneven, rough texture--especially in winter.

Wait! I USED TO have those skin issues! Wondering whether this product was important to my skin's improvements, I went without it for a week. The difference was startling. It feels like my skin drinks this stuff in.

I use the product as part of the sensitive skin system: Cleansing Milk, Hydrating Mist and SPF 20 Mineral Medium Moisturizer. At night, I switch to the Nutrient Moisturizer and once a week, I use the Green Apple Peel.

Write a Review

Our Difference - Why Juice?

Why Juice?

The difference? Instead of conventional beauty formulations that dilute with added water or use petroleum derivatives such as butylene or propylene glycols that can be laced with potentially harmful chemicals, Juice Beauty’s chemists start with an organic botanical juice base and then add powerful skin care and makeup ingredients. Formulations packed with nutrients so every antioxidant-rich drop can feed your skin.

Radically Transforming the Chemistry of Beauty

Advanced high potency ingredients
Vitamin C and fruit stem cells, phyto-pigments, vegetable hyaluronic acid, peptides, algae, grapeseed, and natural essentials oils.

Proprietary base of nutrient-rich certified organic botanical juices
Instead of petroleum byproducts or water fillers.

Powerful action formulated without
Parabens, petroleum, pesticides, propylene or butylene glycols, phthalates, sulfates, PEGs, TEA, DEA, GMO, silicones, dimethicones, coal tar, gluten, artificial dyes, or synthetic fragrances.

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